The Advertising Standards Authority has upheld a complaint from a television viewer that the Churchill Insurance advertisements featuring the talking bulldog are misleading.
The complaint was based on whether Churchill Insurance customers could make a claim on their insurance without having to fill in a form, which the complainant felt was being suggested by the advertisement. Apparently around 20 percent of people making a car insurance claim with Churchill have to fill a form in, which the ASA considers to be enough to uphold the complaint.
Churchill Insurance have now revised their advertising to avoid misleading anyone, and trust the new advertisments are as entertaining and accurate as viewers can wish for.
Kwik Fit Insurance has taken steps to meet future legislation by investing in electronic car insurance certificate equipment.
The legislation to enable the delivery of electronic car insurance certificates is expected to arrive in 2009, making it easier to fulfil the needs of approximately 70 percent of Kwik Fit Insurance customers who buy their car insurance cover online. It also reduces costs, with less administration needed through the process.
There can be issues with electronic communication, especially regarding identity fraud, but Kwik Fit Insurance are investing in this new system to protect against such issues, which should be reassuring to customers and road users alike.
According to a new survey by Liverpool Victoria motorists are finding car repairs too difficult to undertake with modern cars.
Around 33 percent of drivers find the lights and information on their dashboards confusing, while some 75 percent feel that, in the event of a vehicle breakdown, they would be unable to repair the car themselves. Such is the way with modern cars that almost 50 percent of people in the Liverpool Victoria survey have no idea what is under the bonnet, since they rarely if ever open them.
The results of the survey highlight firstly the need for breakdown cover since most car drivers need that roadside assistance and also that car insurance cover may well become more expensive as items are not repaired but replaced.
Head to Moneygossip.co.uk for a great price on Liverpool Victoria car insurance.