Barclaycard is acknowledged as being the most powerful credit card brand in the UK according to an independent study of the market.
The survey, carried out by the ACG, looked at the number of people having a card, how often it was used, customer thoughts on quality and how the brand is perceived. Having taken all these factors into consideration Barclaycard came out on top, thanks to it being the best known credit card in the country and also the second most used.
A spokesman for ACG, commenting on the results, said that Barclaycard would stand out strongly in the current economic climate since consumers look to the best known names in times of difficulty, feeling that there is less to worry about with a credit card brand they know and trust.
Sainsburys Bank is supporting the use of reward schemes for credit card customers, saying they can help save money. With over 8 out of 10 credit card users saying they will probably be spending less than last year on their cards the providers are looking at ways to incentivise their customers to use them, and reward schemes have proved very successful. The Nectar scheme is typical of the new approach to customers say Sainsburys Bank. Such cards provide real benefits to users, with the ability to save money on other items they use in their lives and ultimately reducing their costs. The other point about reward schemes said the Sainsburys Bank spokesman is that they differentiate the credit card from many others. The usual 0 percent interest offers are everywhere so something different and real is the best way to attract users.
Having a credit card can be a great way to help manage your finances, so long as consumers use the credit card in the correct way. Credit card holders can take advantage of using their card to help protect them when making purchases and budgeting. So long as they have enough money in their bank account to pay off their monthly credit card balance every month, they can help budget your money.It also gives protection to purchasers when using their credit card under the Consumer Credit Act which can be a great advantage.So long as consumers don’t use their credit cards as a source for money if they do not have the money in their bank account to pay off their monthly balance, they can be a great way to manage your money. But if you are not able to pay off your balance every month you could run into debt problems, and you don’t want that. Make sure you can pay off your monthly credit card bill every month. See our credit cards comparison table for the latest offers. Plus, reading our guides and tips pages can offer consumers more detailed information and money saving hints.
In a study carried out by Saga Insurance it has been found that the younger generation, especially males, are more likely to fall victim to credit card fraud. Men under 50 are more likely to have several credit cards, making any fraudulent activity much harder to spot. It has also been shown that this sector of the market tend to carry themn all with them in their wallets. A Saga Insurance spokesman felt this was a worrying situation and urged people to take more care over their statements and also where they keep the cards. He added that the younger consumer was probably less worried about credit card fraud, feeling it would not happen to them. However it has been shown that it can and does happen to people just like them so Saga Insurance are hoping the message will get through.