Starting from Monday 11 August the Prudential is going to decide annuity rates based on where people live, using their postcode as a guide.
A persons postcode can suggest expected life expectancy and typical health backgrounds of people, leading to the Prudential being able to offer rates that will better match the risk with the amount offered. Those in areas of lower life expectancy and poorer health will be likely to receive bigger pension payments from their annuity since they will be expected not to live as long as someone in a better area.
A Prudential spokesman said that the postcode is an excellent way of determining risk and pension payment since everyone has one. He went on to say that the postcode would make a difference of only 5 percent when comparing highest pension payments to lowest, with other factors also being taken into account to determine the most suitable amount.
The Prudential is heading back to the pensions buy out environment with a deal worth around GBP350 million to pick up some of the Rank pension scheme.
The deal is expected to be confirmed next week when the interim results of the Prudential will be announced. Under the terms of the agreement the Prudential will take on the duty of paying the pensions of existing recipients of pensions through Rank.
There are around 10,000 people currently on the books,all of whom will in future receive their pension payments from the Prudential. This is a market that they used to be strong in but moved away from a couple of years ago to focus on their core business.
The Prudential has advised with profits policyholders that there will not be a windfall payment to them of surplus funds after considering the option fully.
There was a consideration of the option, working out at around GBP1,000 per person which would have been in exchange for these customers giving up the right to any future pay outs from the assets the Prudential inherited from other companies. However it has been decided that the inherited funds will be better employed withn the organisation right now, especially in the current economic climate where financial institutions are looking to maintain as much financial fluidity as they can.
Customers of the Prudential will surely not feel too aggrieved by the decision since it looks like the sensible and considered option to most commentators. It is better to have a strong business than no business at all.